Africa has been summed up as follows: Africa has the land, water and people needed to be an efficient producer and derive a competitive advantage in Agriculture, both to feed an expanding urban population and to generate export income enabling many to reduce poverty and boost economic growth.
The challenge is our ability to finance Agriculture, the risks involved in primary agriculture are well stated, climate change, post harvest losses and an inefficient marketing system makes the most lucrative enterprise fall flat on its face.
Imagine for a while from Cape to Cairo the ability to forecast demand, grow with a confirmed order, get paid and ship from Cape Town to a buyer in Egypt who needs that ingredient to fulfill an order from a multinational headquartered in London.
These possibilities are endless. from Charting a Demand Forecast - a Farmer can be advanced 20%, with a Confirmed Order 25%, Invoicing 35% and on Shipping the balance of 20% enabling a smooth supply chain for the customer in Egypt and the Farmer in Cape Town.
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